Esport Operations
Tournament organization · League management · Broadcasting & production
- Tournament organization
- League management
- Player & team management
- Broadcasting & production
- Community engagement
- Rule enforcement & fair play
WELCOME TO NAFES
Esports event management built by gamers, powering the Kingdom's biggest stages since 2019.
2019 Year founded
31+ Clients served
25+ Universities in league play
6 Saudi eLeague seasons
WHAT NAFES MEANS
Derived from the Arabic verb نافس, meaning "to compete." It embodies the drive for excellence and the pursuit of greatness. In Arab culture, competition is more than rivalry. It's how we grow, inspire, and build camaraderie.
The raised fist in our mark symbolizes triumph, pride, and solidarity, a gesture of celebration shared with others. Beyond games, it stands for determination, resilience, and unity.
Vision
To be the global leader in esports events, setting new standards of excellence through innovation and unforgettable experiences.
Mission
To create seamless, technology-driven esports events that connect communities and elevate the industry worldwide.
We build for the moment after the final point: the raised fist, the crowd on its feet. Everything else is operations.
WHAT WE DO
Four pillars that take an esports event from idea to scoreboard, operated end-to-end or plugged into your existing team.
Event Management
Concept creation & design · Live event production · Attendee engagement
- Concept creation & design
- Event logistics
- Live event production
- Attendee engagement
- Vendor & partner coordination
- Post-event analysis
Marketing
Brand strategy · Content creation · Influencer collaborations
- Brand strategy development
- Content creation
- Social media management
- Influencer collaborations
- Partnerships & sponsorships
- Campaign analytics & reporting
Technology
Esports platform · Ticketing platform · Data analytics
- Custom software solutions
- White-label esports platform
- White-label ticketing platform
- Gaming infrastructure development
- Technical support
- Data analytics
NAFES ENGINE 4.0
The powerhouse behind modern esports operations
Built by gamers for the esports ecosystem: one unified system connecting tournaments, communities, and analytics with flexibility, automation, and real-time data. Already powering Prime eLeague and other national esports programs.
Tournaments & Registrations
Effortless management of brackets, seeding, and sign-ups, end-to-end.
Live Operations
Real-time match state, overlays, and mid-event control.
Full Customization
White-label builds for federations, leagues, and organizations.
Real-Time Data
Player, team, and event analytics, live in one place.
LIVE BRACKET · DEMO
SELECTED WORK
Real engagements from the arenas we operate in, from national leagues to the world stage.
Saudi eLeague Major 3 Activation
18+ activations and 7 tournaments across 14 days on the SEF Arena floor.
EWC Quests Gamification
An interactive quest map that guided visitors across every venue of the Esports World Cup.
Prime eLeague
A national esports platform designed, developed, and operated by our team from the ground up.
AFC eChampions League Elite
Asia's top players, professional production, and a bridge between football and esports.
EWC HMG Play Park
Gaming, wellness, and fun fused in one venue, driven by a points and rewards system.
Walk30 Esports Tournament
Esports blended with physical wellness: competitive titles alongside movement challenges.
Esports World Cup
Operations across the world's premier global esports competition.
Alrajhi Gamers
A two-day gaming event around EA FC25, COD Black Ops 6, Tekken 8, and side challenges.
Gamers8
The world's largest esports and gaming festival, hosted annually in Riyadh.
Saudi Fighting League
The Kingdom's premier fighting-game league, from grassroots players to world-class stages.
Saudi eLeague
Six seasons connecting Saudi esports clubs and players to the global stage.
Burger King Championship
A Call of Duty tournament with Activision, blending gaming and hospitality.
Rush Gaming Festival
One of the Kingdom's most prominent esports festivals, across four arenas.
Universities League
Over 25 universities and colleges competing for titles across the Kingdom.
Kingdom eCup
A virtual football cup for Saudi clubs, aligned with Saudi Vision 2030.
Gamers Without Borders
The world's largest charitable esports festival, blending competition with philanthropy.
THE TEAM
The people running the Kingdom's biggest esports operations, from the arena floor to the platform code.
Saud Alwahhabi
Founder & CEO
One of the early investors in the esports sector: founded the first esports platform in the Middle East and helped run the Kingdom's largest esports projects and teams.
- Founder and CEO of Nafes Entertainment
- Esports CEO at Vanguard
- Esports Manager at VOV Gaming (Savvy Games Group)
- Esports Manager at Alhilal Club
- Consultant for Team Falcons
- Consultant for POWR Esports
- Esports Marketing Manager at Qiddiya Investment Company
Amer Alshehri
Head of Operations
10 yrs
Moin Pochi
Head of Technology
11 yrs
CLIENTS WE SERVED
31 brands across Saudi Arabia and beyond: federations, leagues, universities, FMCG, automotive, and global esports.
FROM THE FLOOR
PRESS START
Ready to run your next esports operation, event, or platform with NAFES? Tell us what you're building.
- PHONE
- +966 500 073 240
- contact@nafes.com
- SOCIAL
- @Nafes.gg